Microsoft vs Apple Advertising
With the launch of Windows Vista looming, Microsoft have released a viral marketing campaign featuring Demetri Martin, called Clearification. The hiring of an American comedian to advertise their product was matched by Apple, who hired Demetri’s The Daily Show co-correspondent John Hodgman — alongside Justin Long — for their “Get a Mac” campaign.
Both are really funny; I don’t like Microsoft as a corporation, and I don’t like the Mac OS, but I can cast these feelings aside for the comedy!
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